Bold 9900 gets Wi-Fi update

With cell phone users consumed with the popularity and extravagance of Android devices and Apple products, Research in Motion has plans to revamp its marketing campaign for the launch of the next series of BlackBerry phones. Strategic marketing techniques and social pushes will be put in place to reach the 75 million existing BlackBerry users as well as reach out to potential new users. As with any campaign, it takes time and dedication to earn the attention of valuable consumers. In the meantime, the t-mobile blackberry bold 9900 is getting a much needed update to keep customers satisfied. Several other carriers such as Verizon, Sprint and AT&T also offer BlackBerry devices, but the specific updates and features may vary slightly from carrier to carrier.

This new update will bring significant improvements to the BlackBerry Bold 9900 and the BlackBerry Torch 9810 including new features such as Wi-Fi calling and Wi-Fi hotspot tethering. Whether users are customers of Verizon, Sprint, AT&T, T-Mobile, or a low-cost prepaid carrier, they have all suffered from weak cell phone reception at least once in their lives.

An easy solution to this problem is Wi-Fi calling, which would allow users to make calls over a Wi-Fi network. Although this method still uses up the customer’s allotted talk time minutes, it is quick fix for making mobile calls when there is a weak signal or no cell reception at all.

In addition to Wi-Fi calling, this new update enables users to take advantage of Mobile HotSpot support, which allows users to connect as many as five different devices to the Internet through their BlackBerry device. This can also be referred to as USB tethering.

Additional new features include:

  • Commercial Mobile Alert System (CMAS)
    This personalized emergency alert system warns users of nearby threats or emergencies.
  • BBM Music
    Users can download 50 tracks upon signing up, and 25 tracks per month thereafter.
  • Bing Search
    Users can search using Bing for better search results.
  • BlackBerry Device Analyzer
    This tool allows users to perform diagnostic tests to check for technical errors, which will help resolve issues without having to call Customer Care.